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Promoting Your First Products to Your Subscribers

By: Tracy Austin

Now that your subscriber list is growing, the next thing you need to have is a product to sell to your list! And not just any product will do.

The best types of products to promote are ones that:

1. Fix a challenge that your list subscribers may have.
2. Your subscribers will be interested in.
3. Are priced correctly for your list members.

Say, for example, that your updates are geared towards
walking enthusiasts. You wouldn't want to advertise a
how to make the best cookies on earth product to them, would you?

Of course not!

It's important to align the product to your main topic of discussion in your mailings.

If your field is more of a broad scope, say for instance, Internet Marketing, you will want to recommend products that will help your subscribers increase their
profits or success rate in their field.

Something to keep in mind

Be choosy! Don't just promote the first thing that comes along. Remember, your members are real, live, thinking, breathing people and are seeking out
top quality information. Take some time as you select the products you'll recommend to them, so you're positive they will truly benefit your members.

A good rule to go by is to consider if this is a product you yourself would purchase and the reasons why. Then relay this to your subscribers.

If the product you've chosen comes with a pre-written sales letter, re-word it in your own words.

You will also want to offer your subscribers an incentive for ordering this item from you that no one else can offer.

Did you know that if you just cut and paste a canned advertisement it will lower your sales volume?

Why?

Because chances are, based on the topics covered, you are among many others promoting this "hot ticket" item and your list members are most likely on other e-zines whose owners will do that very thing.

It's super easy to stand out from the crowd when this is what most other marketers are doing. So be certain to spend a little time re-working your sales materials you send out and you'll have an advantage over your competition.

What if you don't know what your members are having trouble with?

One thing you could do is do a poll to figure it out! Don't be afraid to just come right out and ask their opinion. You Might be surprised the number of responses you'll get. Those responses are so very valuable to your ability to profit from your subscriber list!

Because without really knowing what your members want, is there any way you ever expect to give it to them?

Find out what challenges your subscribers are having with in regards to the subject matter, you share.Only then will you be in a position to start profiting with your list.

Here's a secret you may not have heard yet...

When you're preparing to begin marketing to your list, you don't actually need to have created the products yourself promote.

This is because of Affiliate Marketing, which is simply advertising another author's products. You make a cut of the sale price for your promotional efforts.

There are a couple of ways to find out if a certain product offers an affiliate program.

look at the main website for the product, and try to find Affiliate or Affiliates. The word itself is typically a link to their sign up page.

Finally when you begin promoting products be sure you choose ones that fall into the right price range for your subscribers.

Article Source: http://bytepowered.org/articles

This is a reliable resource that will help you understand the basics of how to price of the products that you choose to recommend to your list. affiliatemarketing.sitesell.com/webinfusion.html Tracy Austin offers marketing tips and tools you can put to use immediately to build your online business, at her Attraction Marketing blog. Check out this recent post on viral listbuilding, for more powerful tips on building your list.

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